Discover real-world Account Based Marketing (ABM) and Demand Generation insights to help drive your B2B success. Explore our expert-led resources and best practices for targeting high-value accounts, ...

It's unclear whether Google quietly raised negative keyword list limits after one account exceeded the documented 5,000-cap without issue. Google’s documentation says advertisers can only add 5,000 ...

For over two decades, ever since the dot com days and emergence of digital marketing, marketers have been busy with and characterized by technical implementation, as much as by strategy. Most ...

Having used Harper for a few days, I've repeatedly come across terminology and jargon which Harper doesn't know. Note: everything is lowercase, including acronyms, which leads to quite a few more ...

After nearly two decades helping local businesses improve their SEO, I’ve seen the same pattern repeat: Companies invest in service pages, blog content and social updates—but without a strong local ...

Apple’s plans to improve App Store discoverability using AI tagging techniques have been implemented in the developer beta build of iOS 26. However, the tags do not appear on the public App Store yet, ...

Searching for good verbs for resume? The right action verbs can make your resume shine. Explore 175 powerful verbs to highlight your skills and achievements. Use distinctive action verbs on your ...

Those are just some of the terms colleges and universities are searching for in their databases to ensure compliance with federal DEI bans and similar directives from states and university systems.

As President Trump seeks to purge the federal government of “woke” initiatives, agencies have flagged hundreds of words to limit or avoid, according to a compilation of government documents. Notes: ...

Florida State University is taking a deep dive into its websites, scrubbing them of keywords, according to a list that includes the terms “women,” “diverse,” “systemic” and “cultural relevance.” “FSU ...

Florida State University is scrubbing its websites of certain keywords, potentially in response to federal directives and funding concerns related to diversity, equity, and inclusion (DEI). The list ...