Data-driven advertising bridges this gap by transforming insights into real-time action. It allows brands to target the right audience, deliver relevant messaging, and adjust campaigns instantly based ...

VWO and AB Tasty agreed on Jan. 20 to combine into a single digital experience optimization platform. The deal aims to create ...

The global big data analytics market is driven by enterprises leveraging AI-powered predictive and prescriptive analytics to ...

The future of customer targeting isn't about knowing more—it's about acting faster and smarter on what you already know.

If you've been paying attention to the local martech (marketing technology) scene, you've probably noticed a pattern: ...

From boardrooms to back offices, South African companies are moving beyond AI hype and into execution, writes SAP's.

As financial crime grows in scale, speed, and sophistication, banks are increasingly turning to artificial intelligence, ...

The letter highlighted poor stock selection, the portfolio’s strong past performers due for valuation correction, and being structurally underweight in AI stocks drove the underperformance. The letter ...

Discover the best business intelligence (BI) tools of 2026 that help enterprises transform data into actionable insights.

The transaction monitoring market is expanding as financial institutions adopt AI- and analytics-driven solutions for real-time fraud detection, with the U.S. segment growing from USD 4.33 billion in ...

Machine learning didn’t disappear — it embedded itself. These seven competencies define what marketers must architect, govern and measure for 2026.

Docquity [ a leading health tech company in Asia, today announced the launch of Docquity Engage™, an AI and Insights-powered market intelligence engine designed to help life sciences companies better ...