NEW YORK—Nielsen has announced that its Audience Segments from Nielsen Marketing Cloud (NMC) are now available across the Amazon Ads marketplace, including the Amazon DSP and the data clean room, the ...

An analysis of gene variants in more than a million people diagnosed with neurodivergencies and mental health conditions – by far the largest study of its kind so far – has found that 14 conditions ...

As a writer for Forbes Home since 2021, Emily specializes in writing about home warranties, solar installations, car transportation and moving companies. With a background in journalism and experience ...

Segmentation—the process of identifying specific customer groups—is imperative for personalized marketing and communications. Often, segmentation projects entail large-scale market studies that divide ...

Adult Swim's new special, The Elephant, is exactly the kind of experiment that the channel is best suited to play with. The mature-audiences animation block on Cartoon Network has always been a haven ...