The Daily News Sentiment Index is a high frequency measure of economic sentiment based on lexical analysis of economics-related news articles. The index is described in Buckman, Shapiro, Sudhof, and ...

Despite popular belief, the Internet is not the father of "viral marketing." In fact, nothing could be farther from the truth. Viral marketing, which is just a fancier name for word-of-mouth marketing ...

Fun fact about me: I am obsessed with giving myself at-home pedicures. I love everything about soaking my feet in a foot bath, sloughing off my dry calluses with a pumice stone, and slathering on my ...