Customer development is arguably the most important component of a customer-centric company. It’s what happens after you’ve acquired the sale, and it’s how you retain the customer into a long, healthy ...

If you’re trying to implement customer development at your startup, you’ll learn more from these 3 case studies than anything else I’ve seen. I consider each of these a “must-read”. I’ve quoted some ...

Online commerce accounted for nearly $518 billion in revenue in the United States alone last year. The growing number of online marketplaces like Amazon and eBay will command 40% of the global retail ...

Understanding your customers is crucial when running any business, as the success of your company ultimately depends on creating products and services that actually solve their problems and create ...

Opinions expressed by Entrepreneur contributors are their own. Proper customer research is vital to the success of your business. One of the two most frequent causes of startup failure is launching ...

Value stream management involves people in the organization to examine workflows and other processes to ensure they are deriving the maximum value from their efforts while eliminating waste — of ...

Obtaining a deep understanding of customer needs is central to any new product development process. Over the last decade tools and techniques for obtaining customer intelligence in B2C industries have ...

Editor’s note: This post is part of a series featuring excerpts from the recently published book, The Startup Owner’s Manual, written by serial entrepreneurs-turned-educators Steve Blank and Bob Dorf.

Product/Market fit now has its own book. Alexander Osterwalder wrote it. Buy it. The Lean Startup process builds new ventures more efficiently. It has three parts: a business model canvas to frame ...

Gyan Gupta, Product Evangelist, Bada Business. Product development is a specialized area with many stratums to it, and each aspect of this realm needs to be focused on. The process of product ...