For Roblox fans, this year’s Super Bowl is coming to Bikini Bottom. Thanks to a collaboration between the NFL and game developer Gamefam, a number of the company’s popular Roblox games, including the ...

Gamefam and Paramount Games Studio have partnered to bring the yellow sponge who lives in a pineapple under the sea to Roblox for the first time. As part of the 25th anniversary of Nickelodeon’s ...

Olipop is introducing a limited-edition soda flavor called Pineapple Paradise with a Roblox gaming experience, per details shared with Marketing Dive. The flavor is in collaboration with forthcoming ...

Gamefam announced last week that it was partnering with the NFL on a special activation: A SpongeBob-themed Super Bowl event within several of its popular games in Roblox. This event is a continuation ...