Sentiment analysis — a sophisticated tool that interprets the emotional tone behind words, giving brands a lens into how their services or products resonate. Customer feedback is a treasure trove of ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Tracking and analyzing sentiments has emerged on the scene alongside countless other ...

Understanding what the markets will do before the competition realizes the same thing is a cornerstone of success in the financial services industry. While talented market watchers rely on their own ...

Customer behavior insights. Sentiment analysis improves customer satisfaction and allows businesses to act on customer feedback quickly. Weather and sentiment synergy. Combining weather data with ...

Social networks have become one of the most significant sources of diverse information that is hard to quantify numerically. Millions of people discuss stock prices daily, despite not being directly ...