If you go to your favorite diner and the server offers to get you your regular, you've just been the happy target of one-to-one marketing. Today, one-to-one marketing is becoming the norm in ...

They require their own strategies. by Roger L. Martin and Jennifer Riel “Where should we start?” asked Stephen. Recently appointed head of innovation at a large, diversified apparel company, Stephen ...

One-on-one meetings can seem like just another task on an endless to-do list. However, these important touchpoints between leaders and employees are crucial for sharing progress and cultivating trust, ...

Troy Segal is an editor and writer. She has 20+ years of experience covering personal finance, wealth management, and business news. Amilcar has 10 years of FinTech, blockchain, and crypto startup ...