The business world used to operate in silos—local shops served local customers, and global corporations dominated international markets. But that line has blurred. Today, a bakery in Singapore can ...

Uberall, the global leader in location marketing technology, today unveiled the industry's first Generative Engine Optimization (GEO) Studio, giving multi-location brands a way to stay visible - and ...

One might think that it is strange that in the modern world, where businesses are becoming more global and less limited by boundaries, regional factors such as personal connections, laws, and 'the way ...

We all know that the internet is a great globalizer. Whether communicating, learning, or buying and selling, digital tools have given an international dimension to once-local interactions. In 2023, ...

Google My Business optimization, not website optimization, is considered the most valuable local marketing service in 2020. According to BrightLocal’s annual local search industry survey, on-site ...

When you run a business globally, your website is one of the most powerful tools to reach and communicate with your target audience. Read about four points you should consider to determine whether a ...

There’s a significant shift occurring in the entertainment industry. Global content production is becoming homogenized by international distributors. Local, regional and national producers are ...

Global Dealer Solutions (GDS) today announced a renewed focus on the critical role Local SEO now plays in helping automotive dealerships appear where customers are most likely to search: Google Search ...

Editor’s Note: Sarah Anderson is Fieldwork and Place-Based Education Coordinator at the Cottonwood School of Civics and Science in Portland, Oregon, and author of Bringing School to Life: Place-Based ...