Brand storytelling is one of the most powerful tools in any marketing arsenal. It humanizes your business and helps convey your values in a way that resonates with people. This goes beyond simply ...

How well do you know your customer? It's imperative to learn about your audience and cater to them—especially since customers today are looking for more personalized experiences than ever from the ...

This is the second part of a two-part series dealing with the impact of data. In my last article, I discussed how not be manipulated by it, and in this one you’ll find advice on how to use it ...

Carnegie Mellon University has launched a new certification program to train government leaders and data professionals to build data-driven organizations, an announcementlast week said. According to ...

Now, a new approach called decentralized storage is changing the game and putting you back in control of your stuff.

When reviewing job growth and salary information, it’s important to remember that actual numbers can vary due to many different factors—like years of experience in the role, industry of employment, ...

The explosion of consumer-facing tools that offer generative AI has created plenty of debate: These tools promise to transform the ways in which we live and work while also raising fundamental ...

Let’s take a closer look at how much data some of today’s biggest streaming platforms actually use for live TV and your favorite shows. By Brandon Russell Published Mar 25, 2022 10:44 AM EDT We may ...

Conditional formatting highlights key information in a spreadsheet so it’s easy to see at a glance. This beginner’s guide gets you started. Spreadsheets usually hold a wealth of information, but it ...