Our research shows that Zendesk is the best CRM for customer database functionality, offering robust customizability and lots of contact management features, all packaged into an easy-to-use platform.

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. In the realm of customer service, a monumental shift is underway. Outdated legacy software ...

Customer relationship management (CRM) providers have tailored their offerings for the small business market, providing software-as-a-service options, integration with other technologies, and an ...

We may receive a commission from our partners if you click on a link to review or purchase a product or service. Click to Learn More A CRM (customer relationship management) is a single software ...

Customer journey analytics software aims to help businesseses understand, optimize and personalize every step of the customer experience. By aggregating and analyzing data from touchpoints across both ...

There is no doubt that content marketing as a practice is beginning to be widely adopted by organizations. That said, whilst content seems to be infiltrating every aspect of the customer-centric ...

I’m on the phone with a startup executive roleplaying as a frustrated customer, and a note along with a speedometer icon appears on my computer screen: Speaking slowly — You are speaking slower than ...

Microsoft exposed approximately 250 million customer service records due to what the company called a “misconfiguration of an internal customer support database” used for tracking support cases. Tech ...