How Does Generative AI Work? The image above looks like a photo that could be in a nature magazine. However, this photo wasn’t captured by a fearless photographer in a ghillie suit—it was generated ...

New Firefly plan offerings unlock full power of the new Firefly app — the most comprehensive destination to generate images, vectors and now videos with unmatched creative control and direct ...

Adobe has rolled out its text-to-video generation feature on Firefly AI, positioning it against OpenAI's Sora and Google Veo AI models. The new AI model is available via the redesigned Firefly web app ...

Adobe has cautiously dipped into generative AI with its Firefly technology, wary of low-quality results and treading on intellectual property rights. But at its Max conference this week, it unveiled a ...

Adobe has been talking up its AI video models for a long time, with the company teasing the first integrations into its extensive suite of software at last year's Adobe Max. Now Adobe is finally ready ...

Creative software developer Adobe Inc. today launched into public beta test a new generative artificial intelligence video model, which the company claims is the first commercially safe AI video ...

Photoshop has featured 3D workflows for years, but significant challenges for designers remain. With its recent purchase of 3D specialists Mixamo, Adobe has turned its attention to realistic 3D ...