It can feel like an overwhelming time for consumers, 68% of whom don’t trust what they see on social media, according to a survey conducted by Critical Mass Media on behalf of my company. This survey ...
Santhi Suryanarayanan Ramesh is Global C-Suite Executive, Board Advisor, and named one of Forbes Most Influential CMO's in 2022. I've found that cultural relevance is key to driving brand power. With ...