When we’re confronting a vexing problem, we often gather a group to brain­storm. We’re looking to get the best ideas as quickly as possible. I love seeing it happen—except for one tiny wrinkle. Group ...
Have you ever sat through a fruitless brainstorming session and wondered—who came up with this, anyway? It’s strange to imagine, but the concept of “brainstorming” was technically brainstormed by ...
Forbes contributors publish independent expert analyses and insights. I write about the intersection of leadership and innovation. At some point, we’ve all been there—holed up in a meeting in hopeless ...
Imagine you need to come up with a new marketing campaign, fresh ideas to expand your product line, or even creative ways to celebrate your anniversary. The traditional approach to cracking these ...
In a higher education context in which students are increasingly seen as partners in the design of their learning, and change has become a recurrent imperative, an old tool remains that can unleash ...
The word “brainstorming” conjures up a vision of hell. It is someone saying, “Fire up the brainwaves barbecue.” It is trying desperately to work out where everyone else’s cursors have gone on a ...
Being able to capture your ideas and thoughts quickly and effectively for both you and perhaps your team to be able to understand is a fantastic skill to have. Capturing the free exchange of ideas as ...
If you work in an office, your boss has probably forced you into a brainstorming session or two (or 12). Brainstorming, after all, is supposedly a killer way to come up with ideas, and businesses want ...
Brainstorming is designed to jar the brain into thinking of new solutions to problems. As ideas spill from the brain and are vocalized, a facilitator captures the nuggets on a board or flip chart. A ...
A controversy over brainstorming has been brewing for decades. Brainstorming was popularized by an advertising executive, Alex Osborn, back in the 1940s. Believed to be responsible for the creative ...