This is Halloween, this is Halloween! And sure, the date of the spooky holiday never changes, so there's really no excuse to not be ready, but that's usually how it goes. In fact, I never know what ...

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Beauty is currency and can enhance one’s social capital — and the way we consume digital beauty content constantly evolves and changes. It seems like TikTok is largely the platform of choice for ...

Last year, Patrick Simondac — the makeup artist, digital influencer and entrepreneur known online as Patrick Starrr — noticed a trend of people going back to natural beauty looks during the pandemic.