What makes a good headline? Over-the-top superlatives? Clever wordplay? Eye-popping numbers? Newsrooms grapple with this question on a daily basis. Headline writing is an art, a careful balance of ...
There is an important and influential type of public writing that scholars have described as the “classic style.” The classic text to teach this style is titled “Clear and Simple as the Truth,” ...
Hamlet isn’t the only one to dismiss written compositions as simply “Words, words, words,” without any larger significance or meaning. So, too, do too many of my students, who treat writing ...