What will linger after scanning your LinkedIn page is the emotion you bring and inspire in your reader. This question has come up a lot lately. “How do I tell people about myself in a way that is more ...

Helen Croydon is an author and former journalist who now specializes in personal branding. She is founder of Thought Leadership PR agency. When putting yourself forward for media opportunities, ...

Are you trying to get noticed by clients or hiring managers? In these unprecedented times, more professionals are looking for work than ever, whether it's a side gig or an unexpected job search.

Crafting a compelling biography is more than just a professional formality—it’s an opportunity to showcase your personality, professionalism, and the unique qualities that make you an ideal candidate ...

Do you ever feel like your personal brand story is missing something? Maybe you’ve noticed every other brand story presenting an immense challenge, but without a struggle to share of your own, you ...

How much does your professional bio matter? Turns out, quite a bit. When people secure legal services, they are investing in an individual: in their expertise, knowledge, and ability to solve their ...

If you only do one thing to improve your attorney bio: fix the first sentence. Why? Because yours is long and boring. What makes an effective attorney bio? Someone reads it. Even better: someone reads ...