Yesterday (15 August), PubMatic released its second Quarterly Mobile Index (QMI) report of 2017, providing insight into the mobile advertising industry for both publishers and advertisers in Q2 2017.

Web API projects provide a useful and structured way for devices and external systems to interact with your precious server resources. The typical implementation uses a combination of crafted URLs and ...

A researcher has created a method for testing and identifying how HTTP/HTTPS headers can be abused to sneak malicious code into back-end servers. Daniel Thatcher, researcher and penetration tester at ...

The APAC region's share of global mobile web header bidding activity has skyrocketed by 1,395% year over year, from a 1% share in Q1 2017 to a 32% share in Q1 2018, according to the Q1 2018 Quarterly ...

Mobile app advertisers have been slower than their web counterparts to embrace programmatic-style RTB auctions. That’s starting to change as more app publishers test in-app bidding and see significant ...

Facebook is hopping into in-app header bidding. Starting Wednesday, publishers can include Audience Network inventory in their in-app unified auctions. All formats will be available, including display ...