Mission and vision statements can be great means to give an organization focus, coherence, and direction. But often they don’t. And if not, the time and money spent on formulating them may become a ...

WASHINGTON (Dec. 2014) -- The Office of the Assistant Secretary of the Army for Installations, Energy and Environment (OASA (IE&E)) released its vision and strategy through 2025 to help the Army meet ...

Dave Foster is CEO of AvreaFoster, a brand and marketing agency that helps B2B companies use the power of their brand to grow business. In the beginning—before your business became a business—it was ...

Crafting clear mission and vision statements is critical to shaping company identity, motivating employees and guiding decision-making. A mission statement defines the current scope and purpose of the ...

Plans – they never stop vying for the time and attention of small-business owners. You may have started with a feasibility plan, followed by the all-important business and marketing plans. You may ...

At its 2023 Annual Meeting, held this January at the Park Hyatt Aviara in Carlsbad, CA, the American Boiler Manufacturers Association (ABMA) elected new officers and adopted a three-year strategic ...

Understanding these key components will assist you in articulating your organisation’s big picture purpose, activities and end goals. Vision is the highest-level purpose of the organisation. It ...

Michigan Tech is a globally recognized technological university that educates students, advances knowledge, and innovates to improve the quality of life and to promote mutual respect for all people ...

At the Farmer School of Business, we prepare Beyond Ready Leaders — graduates will add organizational value from day one by demonstrating global competence, leading with integrity, innovating with ...

Who would have ever thought that something so philosophical could be so consequential? I thought creating a mission statement and vision statement for my business would be easy enough: a little ...

In a previous blog, I provided an overview of strategic planning processes, including six core elements essential to any successful strategic plan. The six core elements are as follows: Vision Mission ...