With almost 4 billion email users across the world, email marketing is a tried and true way to reach your current customers, regardless of whether your company is B2C or B2B. But what about finding ...

Email validation is crucial for verifying the legitimacy and precision of email addresses. It eradicates erroneous or inactive addresses from your list, ensuring only authentic and engaged recipients.

If you want to email multiple people from Gmail, you have to choose one email address at a time. This is fine if you need to send one or two emails. However, if you want to repeat the same task every ...

This guide was reviewed by a Business News Daily editor to ensure it provides comprehensive and accurate information to aid your buying decision. If you’ve been in business for any length of time, you ...

Amid the rise of social media marketing, some marketers are neglecting a tried-and-true vehicle: email marketing. Email is a highly effective way to nurture leads and inform, learn from, interact with ...

Keeping your email lists healthy and up-to-date requires the removal of invalid email addresses. These contacts often contain typos, cannot receive incoming emails, and have a high probability of ...

As an email marketer, you must maintain good email list hygiene. Failing to do so can lead to bounces, complaints and poor deliverability overall. Also, ignoring unsubscribe requests and spam ...

In the past two years, email marketing has skyrocketed. Opens, clicks, and conversions are up, while unsubscribes are down 50%, according to Oracle. If you have an email list, that's great news. The ...

Email marketing is an effective sales and customer engagement strategy, but doing it correctly takes work. To achieve the best return on investment (ROI), you need high-quality, relevant content, ...