In digital marketing, there is a constant drive for innovation—not only for clients but also from competitors and in the new technology available in this field. One such “tool” that has taken center ...
Usability testing shows how well a solution meets people's needs and highlights areas for improvement. Here are seven areas to watch. An essential part of a user-centered design process is assessing a ...
One thing that is certain about website creation is that no user wants to go to a site that gives them a bad experience. When a user encounters such a site, they will quickly turn away—causing you to ...
SAN MATEO, Calif.--(BUSINESS WIRE)--Keynote ® Systems (NASDAQ:KEYN), the global leader in Internet and mobile cloud testing & monitoring, today announced that WebEffective®, Keynote's SaaS-based ...
The fundamental purpose of user testing is to better understand and empathize with the core users of a digital product. Unfortunately, user testing is often an afterthought. From card sorting to ...
The genesis of a memorable user experience and the spark of its creation is quite hardly a linear process. In our own design agency, we have uncovered that flexibility and agility truly bring forth a ...