ET BrandEquity on MSN
User-generated social media content has no direct impact on brand engagement: Study
A new study from Goa Institute of Management questions the effectiveness of user-generated social media content in driving ...
PsyPost on MSN
New research uncovers a seemingly universal preference for lower-quality news on social media
Researchers analyzed 11 million posts to find that while political bias varies by site, the preference for low-quality news ...
Apple Inc. is exploring a push into smart glasses with an internal study of products currently on the market, setting the stage for the company to follow Meta Platforms Inc. into an increasingly ...
Artificial intelligence chatbots like OpenAI’s ChatGPT are being sold as revolutionary tools that can help workers become more efficient at their jobs, perhaps replacing those people entirely in the ...
Editor’s Note: Brenden Mulligan is a co-founder and designer at Cluster, and previously created Onesheet, MorningPics, ArtistData, and others. This is the final part of a three-part series on how live ...
Americans now spend nearly as much time streaming user-generated videos on YouTube, TikTok and other online platforms as they do watching traditional TV. That’s according to a new study from the ...
Over the past decade, an increasing number of observational studies have examined the effectiveness or safety of treatments for rheumatoid arthritis. Unlike randomized controlled trials (RCTs), ...
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