Caitlin Clark has received plenty of attention this holiday season with a Nike ad on Christmas Day. She recently talked about her signature shoe on the New Heights podcast.

As business owners, it’s no secret we want to stand out and pop through the clutter -- and there’s a good reason for this. Millennials are drawn to disruptive brands. We’re naturally attracted to ...

Finding and creating your signature style is incredibly fulfilling, especially because you’ve taken the guesswork out of figuring out what looks good on you and what you feel comfortable wearing. A ...

Human activity greatly impacts the natural chemistry of the largest river in North America -- the Mississippi River. In a new, large-scale study, geologists have identified a unique chemical signature ...

Standard therapy for prostate cancer, the third-leading cause of cancer-related deaths in American men, is based on blocking androgens, the male sex hormones. However, for some men, prostate cancer ...

Welcome to Play Smart, a game-improvement column that drops every Monday, Wednesday and Friday from Game Improvement Editor Luke Kerr-Dineen (who you can follow on Twitter right here). If there’s one ...

We're all unique snowflakes, as evidenced by our fingerprints. But our prints and DNA are not the only features individualized to each of us. New research shows that our breath, too, can be used as an ...

Everyone wants to feel special and unique. Receive emails about upcoming NOVA programs and related content, as well as featured reporting about current events through a science lens. Lucky for all of ...

A signature in Free Fire Max is the text that appears in the bottom right corner (underneath the social styles) when you visit another player's profile within the game. Gamers may customize their ...

In the first fractions of a second of our Universe's existence, the energy density was so incredibly high that there were no protons and neutrons, just a hot "quark soup" known as a quark-gluon plasma ...