Learn how to evaluate a company's financial health by understanding economic spread, which compares return on invested ...

Marketers have developed some bad habits in the past 30 years. We used to live by metrics like awareness, intent and recall; they were difficult to measure but told us a lot. With the internet, it's ...

System-on-a-chip (SoC) functional verification involves integrating multiple intellectual property (IP) blocks. Accordingly, understanding how to define, measure, correlate, and analyze appropriate IP ...

Media metrics matter because they help advertisers and marketers assess campaign success and audience engagement. Labroots, a leading scientific social networking website since 2008, is committed to ...

In the classic British novel The Hitchhiker’s Guide to the Galaxy, a race of aliens spends millennia crafting a supercomputer powerful enough to calculate the answer to “life, the universe, and ...

With business responsibilities continually shifting, CFOs have never worked harder. Especially considering Covid-19, the goals and metrics associated with a CFO’s position have evolved substantially, ...

Think your online videos are hard to track and measure? Think again! According to some reports, every metric that has been used to measure online video has seen growth in the past five years, with no ...

The times they are a changin’ … and so are the stats. The old process of judging baseball players and teams relied on simple counting stats (runs batted in, hits, wins) and basic rate stats (batting ...