Looks like you’ve been wearing the wrong shade of green. Color analysis helps identify the shades that best complement your natural features by categorizing you into a "season" based on undertone, ...

NEW PALESTINE, Ind. — I had deeply hoped at some point in writing this story, that I would finally get answers that have been percolating deep in my soul since I first stuck my face into a virtual ...

Are you a summer? Or perhaps a winter? No, I’m not asking you about your preferred season. I’m talking about color analysis – the latest TikTok phenomenon that might just change the way you get ...

LOS ANGELES − "Do you see the difference?" I'm sitting in a chair looking at myself in a mirror. Over my gray apron, Brenda Cooper − a stylist, author and professional color analyst − drapes two ...

To find your ideal shade match, you’ve likely thought about flying to South Korea to pay a professional over $100 to drape fabrics around your neck and see what works best with your face and ...

As long as people have been able to dress in color, we’ve been desperate to do it better. In the mid-19th century, advances in dyeing technology and synthetic organic chemistry allowed the textile ...

"Winter, spring, summer or fall," go the lyrics to the Carole King classic "You’ve Got a Friend." These days, that’s also valuable fashion advice. Thanks to social media, notably TikTok and Instagram, ...

For Rebecca Reid, discovering her personal color analysis—dark autumn—was life-changing. She stopped dyeing her hair. She cleaned out her closet. She finally understood why her favorite royal blue ...

With new seasons comes the time to refresh your wardrobe, which sometimes means opting for brighter colors, but how do you know what colors look best on you? With new seasons comes the time to refresh ...

Christine Sachs had her colors done at age 50 and learned the New York black she'd long favored didn't flatter her. Turns out, she looks great in spring pastels. Never mind the buzzy new Italian ...