There are a lot of different theories on how keyword match types are best implemented to give you the biggest bang for your buck. For a long time a strong combination of Phrase and Exact Match was the ...

Despite all the many changes to SEO practice over the years, keyword research remains one of the most fundamental SEO tasks. Some form of keyword research is still one of the first things SEO ...

More keyword data isn’t your problem. No, what’s holding you back has nothing to do with your advanced ability to slice and dice keyword data dumps. Data dumps on their own won’t help you; they’ll ...

Any good SEO campaign starts with proper keyword identification and categorization. Clients often ask how many keywords they should try to rank for. There is no “right” answer to this question.