With strategic thinking and ongoing refinement, you can determine pricing that generates high royalty income by aligning with your book’s market positioning and sales aspirations. Pricing your book is ...

MARRIAGE IN CHINA can be mercenary. “Is 380,000 yuan a lot for a bride price?” a woman in Guangdong asks on a social-media site. She is thinking of getting married, and wants to know how much her ...

A low price relative to book value used to signal a bargain. Nowadays it provides only a hint of value. Divide a company’s market capitalization by its shareholders’ equity and you get the price to ...

'The Bride Price' is taking over the Nigerian box office in two weeks. After spending just two weeks in cinemas, the indigenous film is already ruling with ₦13 million. Still, data from the Cinema ...