A new study suggests that the phonemic composition of words influences as how beautiful we perceive them to be, and how well ...

Made-up words like “clisious” and “smanious” are easier to remember when they sound beautiful. Could the feel of a word shape how we learn languages, sell products and even how languages evolve?

Do you hear that sound? Broadway audiences are about the get the fright of their lives this fall when Beetlejuice returns for its third run, this time at the iconic Palace Theatre. This time, the ...

Before getting to what was done just with the music, let’s talk about some of the sensory extremes involved in the 1939 film’s 4D upgrade. “Obviously, the tornado is an opportunity for us to do ...

VIENNA — Words with a pleasant sound are easier to remember, a study by the University of Vienna has found. Invented words like "clisious", "smanious" and "drikious" were presented to around 100 ...