Retailers such as Michaels, Steve Madden and Urban Outfitters use software from startup Attentive to send personalized text messages to customers, promoting sales and new products. After finalizing a ...

Esendex has acquired Text Marketer for an undisclosed sum. Esendex, founded in 2001, was itself bought out by Darwin Private Equity in a deal worth £11m back in July. It was announced at the time that ...

Bulk SMS provider Text Marketer has seen a growing number of bike shops using SMS as a way of communicating with customers. For many bike shop owners, using SMS is the most effective way of getting an ...

Lars Becker helped found Flytxt, a company that runs marketing campaigns through text messages. He talks to BBC News Online about the power of SMS. SMS (short messaging service): standard form of text ...

If you are a mobile marketer using text messaging, your successes are based on growing the number of opt-in mobile database members and their engagement. If you upset a user, he or she has the power ...

Text Marketer, a UK-based provider of SMS services, is calling for clarity on the UK's bulk SMS pricing structures. The company believes much of the current pricing is confusing to consumers, leading ...

Whether you need to breathe new life into your SMS marketing or provide more variety, the following infographic by Text Marketer can help. It offers 11 ideas for marketing your brand via SMS. Ideas ...

Planning to send a text message to your audience? Then you know you have to capture their attention in a glance. The following infographic by Text Marketer offers tips for writing SMS messages that ...

Text links are loved by some and hated by others, but regardless of what your personal stance on the issue is text links are tools that should be, at the very least, understood. An important (but not ...