Team Sprinkles sacrificed at Pop-Tarts Bowl for BYU football's win

Watch Team Sprinkles' Frosted Cherry and Frosted Cookies & Creme get sent into the gigantic toaster for BYU to consume after winning the Pop-Tarts Bowl.

Pop-Tarts Bowl mascot, explained: What to know on edible mascots, teams

Here's what to know on the edible Pop-Tarts Bowl mascot teams and flavors ahead of the 2025 Pop-Tarts Bowl between BYU and ...
Noozhawk

Dos Pueblos Hacking Team Takes 1st Place in National Toaster Wars

Click to share on Facebook (Opens in new window) Click to email a link to a friend (Opens in new window) Click to print (Opens in new window) Click to share on X (Opens in new window) In today’s ...

Pop-Tarts Bowl strikes again: Watch the edible mascots go from enjoying the game to getting eaten by the winning team

Dubbed the People's National Championship, the college football game has become a viral sensation thanks to its toaster pastries ...
EDN

VIEWPOINT: ‘Smart’ Toaster Turns Team Into Crumbs

It started as a discussion at breakfast in early February and resulted in a new product idea completely documented on a set of napkins. Seems that the marketing guy and the chief technical officer for ...