The Federal government on Thursday announced a 13-member Task Force to oversee and deliver the Audience Measurement Service on Nigeria Media Platforms. Minister of Information and Culture, Alhaji Lai ...
“Task” debuted on HBO on Sunday night and went on to reach 3.1 million viewers in its first three days, according to Warner Bros. Discovery. That puts viewership of the premiere episode 36% above that ...
Amping up industry-wide efforts around media measurement, the VAB, the TV industry advertising trade association, has announced a new Measurement Innovation task force -- putting together a group of ...
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