A new washing powder is on the market, promising to keep your sheets clean while other areas of your life get filthier. Ahead of the Fifty Shades of Grey film’s release on Valentine’s Day, the ...

Washing powders advertising is designed to make laundry feel like a luxurious experience with its evocative descriptions inviting shoppers to 'indulge in fragrant bursts of exotic florals, natural ...

exchange4media.com and Strategy Group, the Analytical Arm of TAM Media Research, jointly bring you a weekly column 'S-Group Insights' on Advertising Trends of different Product Categories. This column ...

New Delhi: Hindustan Unilever Ltd (HUL), a market leader in India's fabric cleaning segment, has launched a new, premium washing liquid variant under its Surf Excel brand, targeting 5% users of liquid ...