Explore the sunk cost dilemma, a key financial concept impacting decisions on investing in failing projects. Learn how to manage it with real-world examples and insights.
The sunk cost fallacy addresses the tendency of people to continue on a suboptimal path because they have committed a lot of time or resources to it already. Investors, for example, may double down on ...
Berlin's new airport was supposed to open in 2011 with a budget of 2 billion euros. Instead, it finally opened in 2020 after costing over 6 billion euros. The project was plagued with problems from ...
Sales is all about the art of closing the deal. Behind the curtain, that means a lot of patience, persuasion and persistence. But what if that determination hurts more than it helps? Today’s economic ...
Reviewed by Margaret James Fact checked by Suzanne Kvilhaug Key Takeaways Sunk costs are unrecoverable and should not influence future spending decisions.Not all fixed costs are sunk; some can be ...
Forbes contributors publish independent expert analyses and insights. Mark Travers writes about the world of psychology. Leaving an unfulfilling relationship is tough, as you might struggle to let go ...
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