Subliminal messaging is most effective when the message being conveyed is negative, according to new research. Subliminal messaging is most effective when the message being conveyed is negative, ...

Can you send subliminal messages with movies? Summer movie season is here, and the chances are good that you will spend some time in the theater watching at least one of the blockbusters. Along the ...

The popular notion of subliminal information is that it streams into an unguarded mind, unchecked and unprocessed. However, neurobiologists' experiments are now revealing that the brain does ...

A loving relationship can be an oasis in uncertain times, but nurturing it requires attention, honesty, openness, vulnerability, and gratitude. The idea that we can be influenced by ads we don’t ...

Is your romantic partner rooting for you to win? In a series of experiments, psychologists found that when men thought about their partner doing well at something compared to their partner doing ...

Words don’t just convey a meaning, but a feeling as well. Pleasant words like “ice cream” make us feel happy, while unpleasant words like “toe jam” make us feel queasy. But there is a way to make ...