Google’s Lizzi Sassman answered a question in a Google SEO Office hours session about whether it’s okay to combine different structured data types. The answer illuminated an important point about how ...

Google gets all the information it needs about a page from the page itself, and rarely learns anything unique from structured data, says John Mueller The reason for that is Google only reads the ...

Google announced that it's scaling back support for seven structured data types to "simplify the search results page." This move reflects Google's continuous effort to enhance its results pages for ...

To better understand the risks and potential guidelines related to this evolving conduit to information, practitioners in both the corporate and legal settings must understand the many uses (and ...

NEW YORK – Simply implementing structured data is not enough to guarantee success on the search results page. Brands must have a process in place to ensure that they’re identifying the biggest ...