Over the past several months, the Guardian Mobile Innovation Lab has introduced a new format that we have been working on: the Smarticle. We’ve now run three Smarticle experiments, and learned a lot ...

Facebook’s chief product officer, Chris Cox, made a remarkable announcement during a keynote at the company’s big conference this week: “The increase in the Stories format,” he explained, “is on a ...

Apester, which helps digital publishers add interactivity to their content, is rolling out a new format called the Story Strip. CEO and co-founder Moti Cohen told me that the Story Strip is modeled on ...

“American Horror Story: Apocalypse” arrives on FX on Wednesday, the franchise’s eighth installment. Up until now, the seasons have been stand-alone stories, all supposedly unconnected, other than the ...

That type of messaging takes on a whole new meaning when we look to social media, since many platforms are literally set up for, well, stories. Snapchat first introduced Snapchat Stories in 2013, and ...

Pinterest is announcing its spin on the increasingly popular stories format — Story Pins, which combine multiple pages of images, videos, voiceover and overlaid text. We wrote about Story Pins back in ...

Instagram Stories are now used by more than 400 million people each day. As such, it might come as no surprise that other platforms, like Facebook, have begun adopting this content format. But even ...

Today, Google announced a new, visually focused format for its AMP (Accelerated Mobile Pages) framework. AMP Stories are intended to be “bite-sized,” visually engaging content constructed primarily of ...

Editor's Note: This story was first published on Refinery29 US on 5 December 2020. In a short time, Spotify Wrapped has become an unmissable end-of-year ritual. People can't stop sharing and ...

Many fans and pundits alike have criticized the seeding format for the new 12-team College Football Playoff, mostly stemming from how teams are selected. The top five-ranked conference champions ...