I shimmied into a denim dress at the new Aritzia store at Mall of America. A roadblock in the general vicinity of my hips told me, without looking down, that this was not the dress for me. Still, I ...

Fitting rooms are like the eye of a hurricane, where you would expect peace and tranquility. Just you, your selected outfits, and the anticipation of seeing them on yourself. Here are 15 stories where ...

Fitting rooms can feel like a coffin for your self-esteem. Even the kindest “Everything OK in there?” from a salesperson can sound like the buzzing of a million mosquitoes to a stressed-out shopper.

Roger Cheng (he/him/his) was the executive editor in charge of CNET News, managing everything from daily breaking news to in-depth investigative packages. Prior to this, he was on the ...

The fitting room is shaping up as the next frontier in the mobile transformation of in-store experiences, with Macy’s currently testing a program in one store and other retailers exploring similar ...

Opinions expressed by Entrepreneur contributors are their own. It’s been an unseasonably warm November in New York City, but Ralph Lauren’s Polo flagship store on Fifth Avenue is ready for Christmas.

Did you know that shoppers who use fitting rooms are seven times more likely to make a purchase compared to shoppers who simply browse inventory on the sales floor? That statistic is powerful and at ...

Posts from this author will be added to your daily email digest and your homepage feed. is a reporter with five years of experience covering consumer tech releases, EU tech policy, online platforms, ...