Technology aims to perfect most aspects of the human experience. Sports is no exception. The Sports Science Lab is a cutting edge think tank of sports scientists, exercise scientists and biomechanists ...

Back pain and injuries are common ailments for golfers, from recreational players to top-level pros. Tiger Woods has endured multiple surgeries to relieve pain in his back. Fred Couples has been ...

Sports data and technology company Genius Sports has acquired fan data firm Sports Innovation Lab, the two sides announced on Thursday, building on Genius' 2024 launch of an omnichannel marketing ...

The State-of-the-Art Gatorade Sports Science Institute Joins PepsiCo's R&D Center of Excellence in Valhalla, NY to Strengthen a World-Class Campus for End-to-End Innovation For more than three decades ...

Sports Innovation Lab is a data, analytics, and insights leader trusted by global advertisers and sports bodies to deliver precision media targeting and optimize sponsorship strategy. The acquisition ...

Scientists have created a smart insoles prototype that can accurately measure the body's interaction with the ground, which has the potential to help athletes avoid injuries, or even assist doctors in ...

To continue reading this content, please enable JavaScript in your browser settings and refresh this page. Preview this article 1 min A Boston-based sports tech ...

What makes a pickleball pop or a baseball fly? We're stepping inside the Baseball Research Center, where the science of sports is studied.

Last week’s report on steroid abuse in Major League Baseball, which contained some intriguing details, was hardly surprising. Most people already were convinced that baseball was just as full of ...

TORONTO--(BUSINESS WIRE)--The Future of Sport Lab proudly celebrates its 10th year of driving sportstech innovation with the launch of its 2025 Canadian sport incubator program. Sport tech startups ...