When you are introducing a new product to the populace, it is important that your ad campaign make a strong first impression. You might try associating this new item with an A-list celebrity, or you ...

He has been called Johnny Football and Johnny Cleveland, but on Thursday, Browns quarterback Johnny Manziel will get a new nickname: Johnny JamBoogie, courtesy of a candy bar. The moniker is given to ...

Snickers has made it clear over the past few years that you'll feel better if you eat the candy bar. Now, it wants to feed the world to solve all its problems. Like, literally feed the planet Earth a ...

Forget about Johnny Football or Johnny Clipboard or Johnny Finger. Johnny Manziel's new nickname: Johnny JamBoogie. Well at least, that's his new nickname in a newly released commercial for Snickers.

A statement from McLean-based Mars Inc. issued late yesterday said the ad featuring the actor Mr. T is the second in a series that was meant to be funny and has been received well there. But Mars says ...

Former Texas A&M quarterback and Heisman Trophy winner Johnny Manziel added another nickname to the list today: Johnny JamBoogie. His new commercial with Snickers features the Cleveland Browns rookie ...