Most smart packaging is a gimmick. KitKat just turned its 70-year-old "Have a Break" slogan into a Faraday cage that ...

A cereal box that plays a video tutorial on making breakfast. A wine label that tells the story of its vineyard. A snack wrapper that launches a game on your phone. These aren’t scenes from a ...

Smart home technology and QR code usage have both surged into mainstream adoption in 2026, driven by practical benefits and widespread consumer integration. In the U.S. and Canada, 59% of households ...

UK online whisky retailer The Whisky Barrel uses a digital certification system to help reduce the risk of counterfeit products The drinks industry deploys smart packaging on consumer-facing products ...

Smart packaging is often referred to in the context of Industry 4.0 as manufacturers take advantage of the new integration of digital capabilities with artificial intelligence, machine learning, ...

Smart packaging technologies, such as QR codes and NFC, enhance patient interaction and adherence in pharmaceuticals. These innovations support clinical studies and complex therapeutic regimens by ...

From their humble beginnings as tools for the automotive industry to being major players during the COVID-19 pandemic, QR codes have come a long way to become must-have tools for marketing and ...

What if your QR Code is doing exactly what you asked of it and is still failing? Your consumers scan the code, and the page loads. The campaign metrics look clean, but nothing follows. There are no ...