Header bidding has become the de facto approach to programmatic ad auctions since it was introduced in 2014. When a user visits a webpage, header-bidding auctions occur in real time as a page loads, ...
Header bidding: the ad tech juggernaut that is now used by over 70% of all publishers. But what considerations should publishers take into account when choosing header bidding containers? Andrew ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results
Feedback