A provocative online political ad is drawing sharp criticism from both the White House and Republican leaders.
TikTok's grip on the short-form video market is tightening, and the world's biggest tech platforms are racing to catch up. Since launching globally in 2016, ByteDance-owned TikTok has amassed over ...
Fans of the creator's original video pressured the company to use the jingle in an actual ad. On Monday, a commercial aired featuring the song.
Short-form video ads must be creative and entertaining to capture attention, but prioritizing creator-led content and leading with brand assets—like jingles, mascots and logos—is most effective for ...
Short-form vertical video has soared across platforms such as TikTok, Instagram and YouTube, but a survey commissioned by Media.net, a search intent-powered supply-side platform (SSP) and specialist ...
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(Reuters) -LinkedIn is expanding its video advertising program, adding new publishers and creator-led shows to draw marketing dollars. The Microsoft-owned platform for professionals said on Monday ...
As LinkedIn doubles down on video functionality, the B2B social-media platform is expanding its partnership with the Media Rating Council (MRC) accreditation audits to include new video ad metrics and ...
Chethan is a reporter at Android Police, focusing on the weekend news coverage for the site. He has covered tech for over a decade with multiple publications, including the likes of Times Internet, ...
The dentsu-e4m Digital Advertising Report 2026 projects online video to grow 22.3%, capturing a 29% share and emerging as India’s most engaging format for mobile-first audiences ...