Whatever you intended to do when you opened a new tab, nothing stops you in your tracks quite like short-form video. The ...

YouTube and TikTok, and other social platforms, have rapidly grabbed consumers’ attention, taking an even-greater share of consumer video viewership. Where's the investment? By Paul Pastor The ...

Short-form video has hit the LinkedIn feed, following platforms like YouTube and TikTok in an effort to reach consumers and business professionals. The video format displays content in a TikTok-style, ...

TikTok's grip on the short-form video market is tightening, and the world's biggest tech platforms are racing to catch up. Since launching globally in 2016, ByteDance-owned TikTok has amassed over ...

Streaming has been an integral part of people's everyday lives, but Instagram stays with its brand and its latest offers of short-form videos on its social media, centering on its vertical format, ...

Content marketing continues to shift with podcasts and short-form video now leading audience engagement strategies Podcasts build strong audience connections, with 88% of listeners consuming entire ...

Amazon.com, Inc.’s AMZN Twitch has introduced a short-form video platform, directly competing with ByteDance-owned TikTok, amidst the latter’s uncertain future in the U.S. What Happened: Twitch, a ...

ByteDance‘s TikTok, Meta Platforms Inc‘s (NASDAQ:META) Instagram Reels and Alphabet Inc‘s (NASDAQ:GOOG) (NASDAQ:GOOGL) YouTube Shorts are the three largest short-form video platforms. The META Analyst ...

Opinions expressed by Entrepreneur contributors are their own. I started popping into my marketing department’s meetings about a year ago. They were doing a lot of great things, but I noticed ...

Short-form video apps weren't built with children in mind, but open conversations can help them understand their habits and ...

Short-form advertising video -- via TV, streaming and digital platforms -- continues to play an important role in effectiveness for brands when it comes to advertisers’ media mix, according to a new ...

Instagram and YouTube were the most frequently used social media platforms. Read more at straitstimes.com. Read more at ...