Once gray hair becomes your new look, it’s smart to optimize it by giving your makeup bag a makeover, too. The most impactful place to start is with your eye shadow. Lighter shades won’t do you as ...

If you’re looking to make your eyes stand out against gray hair, it’s time to look for shadows that are rich in color and have greater payoffs. That means avoiding selecting tones that are light and ...

Here are some quick tips on how to wear eye shadow. Plenty of African-American women think they can’t rock bright colors, but we’re here to prove you wrong. If you have a heavy eyelid like Estelle, ...

Most average eyeshadow palettes in your beauty cupboard probably look something like this: A few shades have hit pan, maybe a couple others are getting there, and at least a handful are practically ...

With the variety of neutral eye shadow shades on the market today, it's easy to fall into a bottomless pit of muted shades in your makeup routine. That's precisely why I wore unconventional eye shadow ...

From bold purple hues to glitzy metallic shades, the latest eye shadow trends for fall are rich and wild. Check out these five fall eye shadow colors. Purple, in both eye shadow and lipstick, is hot ...

Like most beauty junkies, I take the more-is-more approach to shopping for makeup. I buy full palettes because they have a single shade I can't live without. I fill my vanity drawers to the brim with ...

While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review ...

Learning how to apply makeup seems easy enough, but sometimes, beauty basics can be pretty darn baffling. Luckily, eye shadow isn't as intimidating as it seems, and it can totally transform your ...

While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review ...