Once or twice a year, there's a deliverable that presents a challenge to both managers and their employees: performance reviews. While many companies conduct annual reviews, some are adopting a more ...

Can ecommerce marketing campaigns really fail by something as mundane as failing to set the right objectives? Yes, they can, and sadly enough, they often do. Professional athletes cannot achieve a ...

Press releases have long been regarded as indispensable tools for circulating important news and information. A conduit between companies and the media, news releases allow organizations to share ...

Opinions expressed by Entrepreneur contributors are their own. Short-term business goals are the secret ingredient to achieving long-term company goals. Short-term goals act as the bridge between the ...

Objectives and key results, or OKRs, can play important roles in achieving a digital transformation for your supply chain. For instance, OKRs such as decreasing processing time from 48 to 24 hours and ...

What’s the best thing a manager can do to start the new year in a constructive and productive way? It’s nothing fancy, but it’s fundamental and foundational: Set clear and meaningful objectives for ...

It takes more than creativity to launch a campaign that reaches all corners of a country. The best mobile campaigns are thoroughly prepared.

Have you ever set a big, ambitious goal only to feel completely overwhelmed by where to start? Maybe you’ve even mapped out a plan, only to find yourself stuck, frustrated, or unsure how to move ...