Google Ads is now letting users set up conversion tracking during the campaign creation process. Previously, users had to set up conversion tracking after setting up a campaign, which may have made it ...

Have you ever sent a tracking code to a development team, only to wait weeks for it to be installed? When managing any PPC campaign, you must have proper conversion data flowing into ad platforms in ...

Running a business and ensuring long-term success does not happen immediately. It takes a lot of effort, patience, and resources to achieve a high level of fulfillment and be a prominent leader in ...

Free ad performance audits help businesses identify wasted spend, uncover conversion issues, and understand why ...

Google Ads Twitter it went from 6 conversion categories to 19 conversion categories, if you know math, that is more than three times. Google said "starting today, you can group your conversion actions ...