Leeron is a New York-based writer who specializes in covering technology for small and mid-sized businesses. Her work has been featured in publications including Bankrate, Quartz, the Village Voice, ...

Please note: There is now an updated version of this article, published in 2017: What is SEM? In the early 2000s, search engine marketing (SEM) was originally defined ...

It’s possible the only field that uses more acronyms and initializations than web marketing is the military. The military uses them to save time. Sometimes, it seems like our industry only uses them ...

I’ve found it annoying that over the years, more and more people use SEM to mean paid search, as if SEM excludes SEO. That’s not how I defined SEM — search engine marketing — back 2001. I’d still like ...

NEW YORK, NY--(Marketwired - Oct 28, 2013) - Digital marketing agency, Elite SEM, has been named Best Agency by the US Search Awards. The Best Agency Award was presented to Elite SEM at an awards ...