CVS Media Exchange (CMX), CVS’ retail media network, is beta testing a new self-service offering for its advertiser partners in collaboration with The Trade Desk. While managed services will still be ...
What matters most to modern customers? Convenience and efficiency. Instead of waiting to get answers or working through cumbersome phone systems, customers want self-service options to quickly find ...
Recently, I was reading a Salesforce white paper on the customer service expectations of millennials and Gen Z. The data mentioned how "67% of millennials have to re-explain their information while ...
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