Branded searches on desktop are sending clicks to a wider set of top results. Commercial and local queries continue to be tougher environments for the top organic spot. Longer, more specific searches ...

It's time for the big Google Webmaster report, where I recap all the big organic Google Search related news I covered here over the past month. We had Google I/O and with that, AI Mode went live in ...

You might think you’ve mastered the Google Ads search terms report, but this essential optimization tool is still widely misunderstood – and often misused. Here are five tips to help you get more from ...

Google says overall and commercial queries grew year over year, with growth faster than in Q2. AI Mode queries doubled in Q3, reaching 75M daily active users. AI Overviews’ query-growth effect was ...

Two years ago, in my early quest to understand what would become AI Overviews, I declared that Retrieval Augmented Generation was the future of search. With AI Overviews and now AI Mode wreaking havoc ...

There’s one major way in which Google’s AI-powered search feature AI Mode differs from its traditional search engine — a complex technique used to answer a user’s question called “query fan-out.” AI ...

Update 7/31/25 4:10pm PT: Hours after this article was published, OpenAI said it removed the feature from ChatGPT that allowed users to make their public conversations discoverable by search engines.

We had a few unconfirmed but big Google search ranking updates but we are still waiting on an official core update, which seems unlikely. Google did have a search serving issue they confirmed early in ...