A report finds 34% of chatbot-recommended login URLs were either inactive, unrelated, or potentially dangerous. Smaller brands are more vulnerable due to limited representation in AI training data ...

Learn what indexability means, how it differs from crawlability, and how to fix common indexation issues. Ensure your most valuable pages appear and perform in Google’s index. You’ve spent hours ...

New research examining 16 million URLs aligns with Google’s predictions that hallucinated links will become an issue across AI platforms. An Ahrefs study shows that AI assistants send users to broken ...

XML sitemaps may sound technical, but they’re very simple, often auto-generated within content management systems (CMS), and essential for achieving SEO success. Without a sitemap, you’re relying ...

Search and ye shall … most likely be tracked. But a growing number of people want to search without leaving a trail, which is why privacy-focused search engines like DuckDuckGo and Brave Search are ...

Lisa M. Given receives funding from the Australian Research Council. She is a Fellow of the Academy of the Social Sciences in Australia and the International Association for Information Science and ...